Aveda Shampure Nurturing Shampoo for Fine to Medium Hair | Gently Cleanses Hair | Daily Shampoo | 96% Naturally Derived* | Calming Aroma of Lavender & Ylang Ylang, 250ml

• Nourishing Daily Shampoo: Shampure Nurturing Shampoo cleanses and nourishes fine to medium hair types.
• Iconic Aroma: Discover the signature calming Shampure aroma of 25 pure plant and flower essences, including ylang ylang, petit grain and lavender.
• Naturally Derived Ingredients: 96% naturally derived formula (per ISO 16128). Medium to fine hair shampoo with abyssinian oil to nourish hair.
• Silicone Free: Moisturising shampoo with abyssinian oil nourishes and adds shine without the need for silicones.
• Aveda is 100% Vegan, a Certified B Corp and Leaping Bunny Approved.

Product Description Keep it simple with Shampure. This Aveda icon is a gentle daily shampoo for fine hair to medium hair types, made with our signature calming aroma of 25 pure plant and flower essences, including ylang ylang, petit grain and lavender. Formulated with abyssinian oil, this hydrating shampoo provides weightless nourishment and shine and mimics the performance of traditional silicones. Animal-Derived Ingredients, Silicones, Mineral Oil, SLS, SLES, Synthetic Fragrance. If you love the Shampure aroma, try the body care line, which includes Body Lotion, Hand & Body Wash and Composition Oil, as well as a soy wax candle. *Per ISO Standard 16128, from plant sources, non-petroleum mineral sources and/or water. Generic Keywords: natural lavendar nurturing calming aroma smells like gentle moisture health beauty scented fragrance teen girls haircare shine professional advanced care Shampure Conditioner ItemProductBaseId: 62091 MaterialCode10Digit: AR5M010000, AR5P010000, AR5N010000 ItemSAPUPC: 18084998076, 18084998090, 18084998083 ASIN: B07L6TJZ7Z, B07L6RST34, B07L6TCRX7 Ingredients Ingredients: Water Aqua Eau, Ammonium Lauryl Sulfate, Cocamide Mipa, Propanediol, Babassuamidopropyl Betaine, Crambe Abyssinica (abyssinian) Seed Oil, Bixa Orellana (annatto) Seed Extract, Glycerin, Peg-60 Almond Glycerides, Polysorbate 80, Polyquaternium-10, Sodium Chloride, Citric Acid, Fragrance (parfum), Linalool, Geraniol, Citronellol, Benzyl Benzoate, Limonene, Sodium Phytate, Benzoic Acid, Phenoxyethanol, Potassium Sorbate, Sodium Benzoate, Annatto (ci 75120) ILN45473 Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients. Directions Apply the shampoo to wet hair, massage it in until foam forms, rinse thoroughly. Safety Warning No Warning Applicable