L'Oréal Paris Shampoo For Coloured Hair, Elvive Colour Protect Refill Pouch With Vitamin Cg And UV Filters, Preserves Colour Intensity And Radiance, -60% Plastic Waste Compared To Bottles, 500ml

• Refill For Coloured Hair: Professional colour protection in a sustainable refill pouch that saves 60% less plastic waste.
• Pure Vitamin Cg & UV Filters: Preserves intensity and vibrancy for up to 40 washes while shielding against UV aggressors.
• Intense Colour Vibrancy: Keeps coloured and highlighted hair looking radiant and healthy for longer with expert care.
• Value format Savings: Sustainable choice that allows you to reuse your 250ml bottles while providing professional results.
• Britain's No.1 Formula: Trust the leader in colour care to maintain your intensity, now in an eco-friendly value format.

Product Description Our refill pouch uses 60% less plastic*. It is also a value format — so you SAV£ more than plastic*! Coloured or Highlighted hair? Preserve the intensity and vibrancy of your first-day colour for up to 40 washes** with Elvive Colour Protect Shampoo by L’Oréal Paris. The formula is powered with [Pure Vitamin Cg*** + UV Filters] to help protect your colour and shield your hair against UV aggressors. The result? Hair colour appears vibrant and radiant for longer, with 84% of hair colour preserved even after 40 washes and 200 hours of UV exposure**. What makes it effective? Pure Vitamin Cg***, known for its powerful antioxidant properties in skincare, is now available for your hair. Exposure to UV rays, heat styling, and even washing can cause coloured hair to fade and lose its shine. Elvive Colour Protect Shampoo, helps maintain colour vibrancy and protect your hair, leaving it looking healthier and more radiant. Suitable for all hair types and textures, whether your hair is straight, wavy, curly, or coily. *Refill pouch uses 60% less plastic vs x2 of our 250ml shampoo bottles. **instrumental test shampoo + conditioner. ***vitamin c derivative Ingredients 1261452 B - INGREDIENTS: AQUA / WATER • SODIUM LAURETH SULFATE • GLYCOL DISTEARATE • SODIUM CHLORIDE • COCAMIDOPROPYL BETAINE • DIMETHICONE • PARFUM / FRAGRANCE • GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE • COCAMIDE MEA • COCO-BETAINE • ASCORBYL GLUCOSIDE • SODIUM BENZOATE • SODIUM HYDROXIDE • HYDROXYCITRONELLAL • STEARETH-6 • PHENOXYETHANOL • ACETIC ACID • PEG-100 STEARATE • ETHYLHEXYL SALICYLATE • TRIDECETH-10 • TRIDECETH-3 • SALICYLIC ACID • LIMONENE • FUMARIC ACID • LINALOOL • AMODIMETHICONE • CARBOMER • CITRIC ACID • HEXYLENE GLYCOL • HEXYL CINNAMAL (F.I.L. Z70042443/1). Directions After shampooing, apply a generous amount to hair, massage into hair, leave for a few minutes, then rinse out. For colour treated hair, use after colouring or highlighting for protection. Safety Warning Please see back of pack for the latest ingredients list Manufacturer Contact Information L'Oréal Paris, London, W6 8AZ