L'Oréal Paris Elsève Color-Vive Purple Anti-brassiness

• Purple Shampoo
• Our formula enriched with purple pigments instantly neutralizes unwanted yellow and orange reflections and gently cleanses your hair.
• Neutralises yellow and orange reflections
• Apply to damp hair, once a week, alternating with your classic bright-colored routine.
• Massage gently and leave for 1-3 minutes depending on your hair colour and desired result, then rinse thoroughly.
• Hair type: Colored

Product Description L'Oréal Paris Color-Vive Shampoo for Yellowing Purple Enriched with purple pigments + UV filter, it instantly neutralises unwanted yellow and orange reflections and gently cleans hair. For highlighted, blonde, bleached or white hair. Apply once a week to wet hair in alternation with the classic Color-Vive routine. Massage gently and leave for 1 to 3 minutes depending on the colour of the hair and the desired result, then rinse thoroughly. For brunettes with highlighted hair, leave for up to 5 minutes. Ingredients 1170883 E - INGREDIENTS: AQUA/WATER • SODIUM LAURETH SULFATE • COCO-BEETAINE • GLYCOL DISTEARATE • COCAMIDE MIPA • CI 60730 / ACID PURPLE 43 • SODIUM LAURYL SULFATE • SODIUM CHLORORIDE • SODIUM CHLORORIDE IDE • SODIAL UM BENZOATE • SODIUM HYDROXIDE • TRIDECETH-6 • IRIS FLORENTINA ROOT EXTRACT • POLYQUATERNIUM-7 • POLYQUATERNIUM-10 • SALICYLIC ACID • LIMONENE • LINALOOL • BENZYL SALICYLATE • BENZYL ALL. COHOL • BENZOPHENONE-4 • AMODIMETHICONE • ALPHA-ISOMETHYL IONONE • CARBOMER • CITRIC ACID • CITRONELLOL • CETRIMONIUM CHLORIDE • BUTYLENE GLYCOL • COUMARIN • HEXYLENE GLYCOL L • AMYY L CINNAMAL • FRAGRANCE / FRAGRANCE (F.I.L. C226042/2). The lists of ingredients used in the composition of our brand's products are regularly updated. Before using a product of our brand, you are encouraged to read the ingredient list on its packaging to ensure that the ingredients are suitable for your personal use Directions Apply to damp hair once a week, alternating with your regular shampoo routine. Massage gently into hair, leave for 1-3 minutes depending on hair color and desired result, then rinse thoroughly.